Articles

• Application of Self-Efficacy Theory for Improving Adherence of Older Adult Patients with Glaucoma’s Medication

  Faiza A. Abou-El Soud,  King Saud Bin Abdulaziz for Health Science University, Ministry of the National Guard, Health Affairs, College of Nursing, Community Health Nursing, Riyadh, Saudi Arabia; Menoufia University, College of Nursing, Community Health Nursing, Egypt,  Egypt

  Livana PH,  Sekolah Tinggi Ilmu Kesehatan Kendal,  Indonesia

  https://orcid.org/0000-0002-4905-7214

  1-10

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• The Impact of Brand Image Modiation on the Influence of Relationship Marketing on Customer Loyalty

  Amin Kuncoro,  Universitas Maritim AMNI Semarang,  Indonesia

  11-18

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• Exploring the Dynamics of Innovation Antecedents and Outcomes in Business Performance

  A A Ngurah Bagus Aristayudha,  Universitas Bali Internasional,  Indonesia

  Ni Made Widnyani,  Universitas Bali Internasional,  Indonesia

  Vitalia Fina Carla Rettobjaan,  Universitas Bali Internasional,  Indonesia

  Kadek Riyan Putra Richadinata,  Universitas Bali Internasional,  Indonesia

  19-28

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• The Influence of Digital - Based Strategic Management in Increasing Consumer Purchasing Interest

  Ni Luh Putu Surya Astitiani,  Faculty of Business, Social Technology and Humanities, Universitas Bali Internasional,  Indonesia

  I Gede Karang Komala Putra,  Faculty of Business, Social Technology and Humanities, Universitas Bali Internasional,  Indonesia

  Ni Made Widnyani,  Faculty of Business, Social Technology and Humanities, Universitas Bali Internasional,  Indonesia

  29-34

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• Influence Social Media Marketing to Brand Loyalty Through Customer Engagement on Local Products "Viva Cosmetics"

  Ni Made Widnyani,  Faculty of Business, Social Technology and Humanities, Universitas Bali Internasional,  Indonesia

  Vitalia Fina Carla Rettobjaan,  Faculty of Business, Social Technology and Humanities, Universitas Bali Internasional,  Indonesia

  Ni Luh Putu Surya Astitiani,  Faculty of Business, Social Technology and Humanities, Universitas Bali Internasional,  Indonesia

  35-42

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• The Influence of Digital Marketing on Consumer Purchase Decisions of Shopee Application Users

  Vitalia Fina Carla Rettobjaan,  Faculty of Business, Social Technology and Humanities, Universitas Bali Internasional,  Indonesia

  AA Ngurah Bagus Aristayudha,  Faculty of Business, Social Technology and Humanities, Universitas Bali Internasional,  Indonesia

  Ni Luh Putu Surya Astitiani,  Faculty of Business, Social Technology and Humanities, Universitas Bali Internasional,  Indonesia

  Ni Made Widnyani,  Faculty of Business, Social Technology and Humanities, Universitas Bali Internasional,  Indonesia

  43-48

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